Penny Kaleta appointed National Sales and Partnerships Director of Australian Community Media

13 March 2017

Australian Community Media has appointed highly experienced sales leader Penny Kaleta as National Sales and Partnerships Director.

In the role, Ms Kaleta will lead a team focused on helping advertising agencies and key customers based in capital cities to connect with large and valuable local audiences via ACM’s network of more than 150 newspapers and websites.

The ACM network and advertising opportunities is now showcased on ACM AdCentre – a one-stop-shop for advertisers featuring information on audiences, brands, ad solutions and ad specs.

“My key focus will be on building sustainable growth through product and relationships,” Ms Kaleta said.

“It is my privilege to lead a team of diverse and frankly wonderful media sales professionals who are subject matter experts across regional and rural Australia.”

Ms Kaleta has more than 20 years’ experience in publishing, starting her career in regional newspapers at the Guardian Media Group in the UK, and joining Fairfax in 2005.

Ms Kaleta has served in a variety of roles at Fairfax Media (previous owners of ACM) including leading the Fairfax Direct Sales Team, as NSW Sales Director of Fairfax’s employment and automotive sections and websites, and most recently since 2014 has been part of the ACM senior leadership team as Local Sales Director and was instrumental in driving transformational change.

She was awarded the Fairfax Sales Manager of the year award in 2009 and in the same year received the Pacific Australasian Newspaper Association (PANPA) Sales Manager award.


About Australian Community Media

Australian Community Media consists of over 180 leading rural and regional newspapers and community-based websites. Our national sales office also represents close to 50 independent titles. Our brands serve millions of people in every state and territory across Australia. Our proudly independent journalism has been a trusted local voice keeping audience informed for more than 180 years. We also specialise in events, research for local, regional and agricultural communities as well as digital ventures.

We are committed to creating a more modern, consolidated rural regional and suburban media network by implementing new technologies and making our newspapers and websites even better than they’ve ever been.



Get in touch with us

NSW – Belinda Symington
National Media Manager – Direct/Boutique Agency
Australian Community Media
+61 (02) 9478 1234 Email NSW – Belinda Symington
Susan Reid
National Sales Manager
Australian Community Media
+61 466 422 993 Email Susan Reid
SA – National Sales
ACM National Sales
+61 (08) 8394 5154 Email SA – National Sales
VIC – Anna Hosking
Commercial Director Vic
0429 799 481 Email VIC – Anna Hosking
QLD – Andrew Knowles
Managing Director
Blazeaway Media Consulting
+61 404 872 065 Email QLD – Andrew Knowles
WA – Mairi McDonald
Hogan Media
+61 (08) 9447 1324 Email WA – Mairi McDonald