GET A PIECE OF THE $150 BILLION MORTGAGE MARKET ACROSS THE ACM AUDIENCE

Our capital cities aren’t the only areas experiencing a real estate boom. The great Australian dream of owning your own home is just as strong in regional and urban areas as it is for metropolitan dwellers. And the market is enormous.

Key takeouts include:

  • 315,000 readers across ACM are planning on buying a mortgage in the next 12 months. The average size of mortgages nationally is a substantial $489,000 which amounts to a whopping $154 billion potential mortgage market in the next 12 months.

  • 1 in 3 ACM mortgagees won’t get their mortgage from one of the 4 major banks. That leaves a sizeable slice of the mortgage pie for non-mainstream lenders.

  • Newspaper play a major role in the decision process. We rank a very close second as the paid media most useful for helping to make financial decisions amongst ACM readers.

  • Our readers are investing in property outside their main place of residence.

  • With double digit growth in the intent to purchase mortgage means there is huge scope for growth in this industry

Download the ACM Mortgage Research Report to get the full picture.