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WHYALLA NEWS OVERVIEW
Publication Day: Thursday
Ave Issue Readership – Print
Whyalla News is a weekly publication serving the residents of Whyalla – the third largest city in South Australia – providing them with the only detailed source of local news and information.
Whyalla has been renowned as a steel city in the past and while BHP maintains a strong presence as a major employer, the city can now justifiably say it has a much broader economic base.
With the expansion of the Westland Shopping Centre to include major retail outlets appealing to a broader section of the community, the Whyalla shopping experience caters for a wide market area.
The city also boasts sophisticated sports and recreational facilities which have been developed to satisfy a variety of interests among the city’s young and energetic population.
Whyalla is a mecca for the arts, with the Middleback Arts Centre catering for theatre, cinema and performing arts while Faces of Youth Arts and Whyalla Players provide professional productions throughout the year.
This publication uses a T84 Modular layout.
Source: Roy Morgan Single Source, July 2019-June 2021, P14+
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Digital Audience
UNIQUE AUDIENCE | PAGE VIEWS | AVE TIME SPENT (HH:MM:SS) |
---|---|---|
17,946 | 42,597 | 00:02:05 |
Source: Nielsen Digital Media Ratings, Monthly Tagged, Mar 2022, People 2+, Digital C/M, Text.
DEMOGRAPHICS
Gender
Male | Female |
---|---|
47.96 | 52.04 |
Age
14 to 29 | 30 to 44 | 45 to 64 | 65 Plus |
---|---|---|---|
17.51 | 10.33 | 38.43 | 33.73 |
Social Grade
Social Grade A | Social Grade B | Social Grade C1 | Social Grade C2 | Social Grade DE |
---|---|---|---|---|
25.57 | 7.53 | 18 | 10.38 | 38.52 |
Income
Less than $40,000 per year | $40,000-$79,999 per year | $80,000-$119,999 per year | $120,000 or more per year |
---|---|---|---|
22.35 | 14.89 | 19.54 | 12.66 |
Lifestage
Parent | Not Parent | Retired | Working |
---|---|---|---|
48.13 | 44.43 | 32.08 | 61.11 |
Occupation
Managers | Professional | Trades | Community Services | Administrative | Sales | Machinery Operator & Driver |
---|---|---|---|---|---|---|
8.74 | 9.64 | 5.4 | 4.68 | 11.82 | 16.47 | 2.6 |
MATERIAL DELIVERY
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Please ensure you have your Booking ID and height of advertisement to be able to upload your material.
For assistance contact your sales representative.
DEADLINES
WHYALLA NEWS | DEADLINE |
---|---|
Publication Day | Thursday |
EGN Booking & Cancellation | 10am 4 working days prior |
EGN Complete Supplied Material | 11am 1 working day prior |
CLASSIFIED Booking & Material Deadline | 4pm 2 working days prior |
All deadlines are in local time. Due to production processes, deadlines are absolute.
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INSERTS
INSERTS | PUBLICATION DAY | QUANTITY |
---|---|---|
Thursday | 2,100 | |
Delivery Address | Publishing Manager, Advertiser Newspaper Limited Mile End Print Centre, 200 Railway Terrace, Mile End SA 5031 T: (08) 8206 3224 |
|
Rates | Up to 12 pages $120 per 1000. 12 to 24 pages $180 per 1000. Minimum charge $550. Over 24 pages POA. Rates inc GST. |
Check the Insert Specifications page for all requirements before supplying inserts.
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MAJOR TOWNS IN DISTRIBUTION AREA
Whyalla, Cowell, Iron Baron, Iron Knob, Kimba
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POSTCODES IN DISTRIBUTION AREA
5690, 5680, 5652, 5605, 5606, 5651, 5670, 5655, 5641, 5671, 5654, 5633, 5607, 5608, 5631, 5640, 5701
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