WEST COAST SENTINEL OVERVIEW

5,584 Average Issue Readership – Print

westcoastsentinel.com.au

Publication Day: Thursday

West Coast Sentinel Map

The West Coast Sentinel has built its profile through its close affiliation with its community and its reporting of news items to small and large areas. Household penetration extremely, reflecting widespread community acceptance.

Located on the Eyre Highway – the only traffic route from east to west – Ceduna is classified as a semi-regional centre with a port facility catering for grain, gypsum and salt export.

Ceduna has maintained a stable commercial sector supported by the surrounding wheat and sheep farming.

The area has a growing tourism industry and is the major departure point for the Great Australian Bight Marine Park and the whales that pass by there. The area’s spectacular coastline and beaches are a major drawcard.

Ceduna has developed an oyster growing industry at Smoky Bay and Denial Bay. Mining is a predicted growth industry with Ceduna providing a base for the Gawler Craton.

There is also a strong presence of the communication industry and the newspaper reaches about 45% of the state’s grain farmers, as well as the area’s sizeable Aboriginal population.

This publication uses a T84 Modular layout.

Source: Publishers statement May 2018. Readership based on circulation – calculated at 3.3 readers per copy.

Print readership

  • Mon-Fri avg
    5,584

Print overview

print-icon
Trust and credibility are at the heart of our local mastheads, with many serving their communities for over 100 years. These titles are at the heart of regions they serve. The strong connection they enjoy with their audience is based on the trust they have in us to provide relevant news and information.
View newspaper ad specs
Source: emma conducted by Ipsos MediaCT | People 14+ for the 12 months ending Jan 2019 | Figures are Average Issue Readership.

Total digital readership

  • Unique Audience
    10,991
  • Page Views
    36,039
  • Time Per Person (hh:mm:ss)
    0:01:53

Total digital overview

digital
The trust in our brands is extended to our digital assets in all their forms. Our digital first approach to publishing and a sophisticated mix of print, digital, apps and mobile, positions our mastheads to be the key communication point in times of fire, flood and crisis as well as the pivotal daily focus for our local residents’ news and business offers.
Source: Neilsen DC | Feb 2019.

Desktop readership

  • Unique Audience
    2,868
  • Page Views
    9,420
  • Time Per Person (hh:mm:ss)
    0:03:21

Desktop overview

desktop
Viewing our sites on desktop allows our readers to immerse themselves in their news. It provides a powerful platform for businesses to deliver engaging high impact advertising.
View desktop ad specs
Source: Neilsen DC | Feb 2019.

Smartphone readership

  • Unique Audience
    7,333
  • Page Views
    21,234
  • Time Per Person (hh:mm:ss)
    0:01:17

Smartphone overview

mobile
Australians love their smartphones and our lives increasingly revolve around them. Our audience’s favourite way to consume ACM content in a digital format is through their mobile. It gives them access to the latest local news, sport and entertainment anywhere at anytime.
View smartphone ad specs
Source: Neilsen DC | Feb 2019.

Tablet readership

  • Unique Audience
    1,346
  • Page Views
    5,374
  • Time Per Person (hh:mm:ss)
    0:01:15

Tablet overview

tablet
The optimal blend of news on the go while enjoying the entire experience of our sites.
Source: Neilsen DC | Feb 2019.

 

RATES

West Coast Sentinel EGN Rates

EGN RATESRATE EX GSTRATE INCL GST
Display Module Mono$58.21$64.03
Display Module Colour (+25%)$72.77$80.04

West Coast Sentinel Classified Rates

CLASSIFIED RATESRATE EX GSTRATE INCL GST
CCM Mono$6.80$7.48
CCM Colour (+25%)$8.50$9.35
Positions Vacant CCM Mono$6.80$7.48
Positions Vacant CCM Colour (+25%)$8.50$9.35
Adzuna.com.au lift rates*$20.00$22.00

Classified rates are per column cm (CCM)
* This is a compulsory lift rate applied to all PV classifieds

 

MATERIAL DELIVERY

Print Advertising: Supplying your PDF  

ACM AdDrop

The AdDrop portal is a free service for all ACM customers. All material will be processed through our preflighting workflow. An email notification will be sent confirming a successful upload or supply a report for unsuccessful material.
www.addrop.com.au
Please ensure you have your Booking ID and height of advertisement to be able to upload your material.

For assistance contact your sales representative.

 

 

DEADLINES

WEST COAST SENTINELDEADLINE
Publication DayThursday
EGN Booking & Cancellation3pm 4 working days prior
EGN Complete Supplied Material1pm 2 working days prior
CLASSIFIED Booking & Material Deadline11am 2 working days prior

WEST COAST DOMAINDEADLINE
Publication DayThursday
Display Booking Deadline3pm Thursday prior
Complete Material Deadline5pm Monday prior

All deadlines are in local time. Due to production processes, deadlines are absolute.

 

INSERTS

INSERTSPUBLICATION DAYQUANTITY
Thursday2,500
Delivery AddressBridge Print
110-118 Adelaide Road, MURRAY BRIDGE SA 5253
RatesUp to 12 pages $120 per 1000. 12 to 24 pages $180 per 1000. Minimum charge $550. Over 24 pages POA.

Check the Insert Specifications page for all requirements before supplying inserts.

Inserts must be delivered no later than five working days prior to the print date or the inserts may be rejected.

 

MAJOR TOWNS IN DISTRIBUTION AREA
Ceduna, Calca, Chandada, Colton, Cungena, Darke Peak, Elliston, Haslam, Kimba, Kyancutta, Laura Bay, Lock, Minnipa, Mount Damper, Mount Wedge, Penong, Petina, Poochera, Port Kenny, Pygery, Rudall, Sheringa, Smoky Bay, Streaky Bay, Talia, Thevenard, Tooligie, Venus Bay, Warramboo, Wharminda, Wirrulla, Wudinna, Yaninee, Yantanabie  

 

POSTCODES IN DISTRIBUTION AREA
5690, 5680, 5652, 5605, 5606, 5651, 5670, 5655, 5641, 5671, 5654, 5633, 5607, 5608, 5631, 5640, 5701

 

GET IN TOUCH

NSW – National Sales
Australian Community Media
+61 (02) 9478 1200 Email NSW – National Sales
QLD – John Mac Cabe
National Account Mangager
Australian Community Media
+61 467 734 831 Email QLD – John Mac Cabe
SA – National Sales
ACM National Sales
+61 (08) 8394 5154 Email SA – National Sales
VIC – Linda Nameh
Brown Orr Fletcher Burrows
+61 (03) 9826 5188 Email VIC – Linda Nameh
WA – Mairi McDonald
Hogan Media
+61 (08) 9447 1324 Email WA – Mairi McDonald


ACM National Classifieds
For classified bookings in single or multiple titles
+61 (02) 4979 5283 Email ACM National Classifieds