THE RURAL OVERVIEW

20,500 copies a week

therural.com.au

Publication Day: Thursday

The Rural plays a pivotal role in supplying agricultural and farming news to business, industry and farming communities across the Riverina region. The newspaper is regarded as an important news and information source for all relevant issues that face the agricultural industry, especially in Southern NSW.

The Rural offers advertisers a vehicle to target a range of potential customers in the richest and most heavily populated agricultural and grazing areas of the state while tapping into urban areas of the major centres of Wagga and Griffith as well as Leeton and Narrandera providing attractive advertising opportunities for agricultural services, motor dealers, real estate and livestock in print and online.

The Rural appears in The Daily Advertiser (Wagga Wagga), Southern Cross (Junee), Gundagai Independent, Tumut & Adelong Times, The Area News (Griffith), The Irrigator (Leeton), The Observer (Coleambally), Eastern Riverina Chronicle and The Young Witness.

This publication uses a T84 Modular layout.

Print readership

  • Mon-Fri avg
    20,500

Print overview

print-icon
Trust and credibility are at the heart of our local mastheads, with many serving their communities for over 100 years. These titles are at the heart of regions they serve. The strong connection they enjoy with their audience is based on the trust they have in us to provide relevant news and information.
View newspaper ad specs
Source: emma conducted by Ipsos MediaCT | People 14+ for the 12 months ending Jan 2019 | Figures are Average Issue Readership.

Total digital readership

  • Unique Audience
    5,255
  • Page Views
    8,374
  • Time Per Person (hh:mm:ss)
    0:01:31

Total digital overview

digital
The trust in our brands is extended to our digital assets in all their forms. Our digital first approach to publishing and a sophisticated mix of print, digital, apps and mobile, positions our mastheads to be the key communication point in times of fire, flood and crisis as well as the pivotal daily focus for our local residents’ news and business offers.
Source: Neilsen DC | Feb 2019.

Desktop readership

  • Unique Audience
    1,634
  • Page Views
    2,967
  • Time Per Person (hh:mm:ss)
    0:02:42

Desktop overview

desktop
Viewing our sites on desktop allows our readers to immerse themselves in their news. It provides a powerful platform for businesses to deliver engaging high impact advertising.
View desktop ad specs
Source: Neilsen DC | Feb 2019.

Smartphone readership

  • Unique Audience
    3,074
  • Page Views
    4,510
  • Time Per Person (hh:mm:ss)
    0:00:56

Smartphone overview

mobile
Australians love their smartphones and our lives increasingly revolve around them. Our audience’s favourite way to consume ACM content in a digital format is through their mobile. It gives them access to the latest local news, sport and entertainment anywhere at anytime.
View smartphone ad specs
Source: Neilsen DC | Feb 2019.

Tablet readership

  • Unique Audience
    609
  • Page Views
    897
  • Time Per Person (hh:mm:ss)
    0:01:11

Tablet overview

tablet
The optimal blend of news on the go while enjoying the entire experience of our sites.
Source: Neilsen DC | Feb 2019.

Source: Copies per week – publishers statement May 2018

 

RATES

The Rural EGN Rates

EGN RATESRATE EX GSTRATE INCL GST
Display Module Mono$151.87$167.06
Display Module Colour (+25%)$189.84$208.82

The Rural Classified Rates

CLASSIFIED RATESRATE EX GSTRATE INCL GST
CCM Mono$15.49$17.04
CCM Colour (+25%)$19.37$21.30
Positions Vacant CCM Mono$15.49$17.04
Positions Vacant CCM Colour (+25%)$19.37$21.30
Adzuna.com.au lift rates*$20.00$22.00

Classified rates are per column cm (CCM)
* This is a compulsory lift rate applied to all PV classifieds

 

MATERIAL DELIVERY

Print Advertising: Supplying your PDF  

ACM AdDrop

The AdDrop portal is a free service for all ACM customers. All material will be processed through our preflighting workflow. An email notification will be sent confirming a successful upload or supply a report for unsuccessful material.
www.addrop.com.au
Please ensure you have your Booking ID and height of advertisement to be able to upload your material.

For assistance contact your sales representative.

 

 

DEADLINES

THE RURALDEADLINE
Publication DayThursday
EGN Booking & Cancellation1pm 3 workings prior
EGN Complete Supplied Material11am 1 working day prior
CLASSIFIED Booking & Material Deadline10am 1 working day prior

All deadlines are in local time. Due to production processes, deadlines are absolute.

 

INSERTS

INSERTSPUBLICATION DAYQUANTITY
Thursday20,000
Delivery Address1,500 Inserts:
Capital Fine Print
9 Pirie Street, FYSHWICK ACT NSW 2609

18,500 Inserts:
Border Mail Printing,
1 McKoy Street, WODONGA VIC 3690
RatesUp to 12 pages $120 per 1000. 12 to 24 pages $180 per 1000. Minimum charge $550. Over 24 pages POA.

Check the Insert Specifications page for all requirements before supplying inserts.

 

 

MAJOR TOWNS IN DISTRIBUTION AREA
Wagga Wagga, Albury, Ardlethan, Ariah Park, Barellan, Barmedman, Batlow, Bethungra, Coleambally, Collingullie, Conargo, Condobolin, Coolac, Coolamon, Cooma, Cootamundra, Corowa, Culcairn, Cullerin, Cunningar, Darlington Point, Deniliquin, Finley, Forest Hill - Raaf Base, Ganmain, Gooloogong, Grenfell, Griffith, Gundagai, Gundagai, Harden, Hay, Henty, Hillston, Holbrook, Holbrook, Howlong, Jerilderie, Jindabyne, Junee, Lake Cargelligo, Leeton, Lockhart, Narrandera, Tarcutta, Tarcutta, Temora, The Rock, Tumbarumba, Tumut, Uranquinty, Walbundrie, Walla Walla, Wallendbeen, West Wyalong, Whitton, Wombat, Yanco, Yerong Creek, Young

 

 

GET IN TOUCH

NSW – National Sales
Australian Community Media
+61 (02) 9478 1200 Email NSW – National Sales
QLD – Andrew Knowles
Managing Director
Blazeaway Media Consulting
+61 404 872 065 Email QLD – Andrew Knowles
SA – National Sales
ACM National Sales
+61 (08) 8394 5154 Email SA – National Sales
VIC – Linda Nameh
Brown Orr Fletcher Burrows
+61 (03) 9826 5188 Email VIC – Linda Nameh
WA – Mairi McDonald
Hogan Media
+61 (08) 9447 1324 Email WA – Mairi McDonald


ACM National Classifieds
For classified bookings in single or multiple titles
+61 (02) 4979 5283 Email ACM National Classifieds