THE NORTHERN DAILY LEADER OVERVIEW

northerndailyleader.com.au

Publication Days: Monday, Tuesday, Wednesday, Thursday, Friday, Saturday

13,204 M-F Ave Issue Readership – Print
14,919 Sat Ave Issue Readership – Print
93,384 Monthly Audience – Digital

The Northern Daily-Map

Published six days a week, The Northern Daily Leader generates most of its stories from Tamworth and the region but also pays special attention to the bigger picture of national and international news and sport.

The Northern Daily Leader serves a vast and versatile region. Its daily readership sweeps across the North West Slopes and Plains and climbs across the Northern Tablelands. The district is rich in agriculture and Tamworth is best known for its Country Music Festival.

The strength of The Northern Daily Leader lies in its enormous penetration into the region’s population. From its Tamworth base it reaches many hundreds of kilometres into the North West / New England region, The Leader is a diverse publication catering for the tastes and interests of many customers.

This publication uses a T84 Modular layout.

Source: emma conducted by Ipsos MediaCT | Total Readership: Readers per month print and digital combined | People 14+ for the 12 months ending December 2020 | Nielsen Digital Ratings Monthly December 2020.

AUDIENCE

Print Audience

MON - FRI AVE ISSUE READERSHIPSAT AVE ISSUE READERSHIPMONTHLY READERSHIP
13,20414,91947,130

Source: emma conducted by Ipsos MediaCT | Print readers | People 14+ for the 12 months ending March 2021.

Digital Audience

UNIQUE AUDIENCEPAGE VIEWSAVE TIME SPENT (HH:MM:SS)
129,785519,48800:02:55

Source: Nielsen Digital Media Ratings, Monthly Tagged, July 21, P2+, Digital C/M, Text, UA, PV, Time per Person

DEMOGRAPHICS

Gender

MaleFemale
48.3951.61

Age

14 to 2930 to 4445 to 6465 Plus
13.7821.427.3937.44

Social Grade

Social Grade ASocial Grade BSocial Grade C1Social Grade C2Social Grade DE
5.2917.2629.8818.1229.44

Income

Less than $40,000 per year$40,000-$79,999 per year$80,000-$119,999 per year$120,000 or more per year
36.1324.2412.194.61

Lifestage

ParentNot ParentRetiredWorking
46.1453.8626.3239.94

Occupation

ManagersProfessionalTradesCommunity ServicesAdministrativeSalesMachinery Operator & Driver
2.7915.995.0710.693.6500.61

Source: emma™ conducted by Ipsos Connect, People 14+ for the 12 months ending March 2021

 

MATERIAL DELIVERY

Print Advertising: Supplying your PDF  

ACM AdDrop

The AdDrop portal is a free service for all ACM customers. All material will be processed through our preflighting workflow. An email notification will be sent confirming a successful upload or supply a report for unsuccessful material.
www.addrop.com.au
Please ensure you have your Booking ID and height of advertisement to be able to upload your material.

For assistance contact your sales representative.

 

 

DEADLINES

THE NORTHERN DAILY LEADERDEADLINE
Publication DayMonday, Tuesday, Wednesday, Thursday, Friday, Saturday
EGN Booking & Cancellation4pm 3 working days prior
EGN Complete Supplied Material2pm 1 working day prior
Classified Booking & Material Deadline12pm 1 working day prior

TAMWORTH REAL ESTATE VIEWDEADLINE
Publication DaySaturday
Display Booking Deadline2pm Monday prior
Complete Material Deadline9am Thursday prior

All deadlines are in local time. Due to production processes, deadlines are absolute.

 

INSERTS

INSERTSPUBLICATION DAYQUANTITY
Monday2,600
Tuesday2,400
Wednesday2,700
Thursday2,400
Friday2,600
Saturday4,800
Delivery AddressPrint Leader
64-66 Armstrong Street, Glen Artney Estate, TAMWORTH NSW 2340
RatesUp to 12 pages $120 per 1000. 12 to 24 pages $180 per 1000. Minimum charge $550. Over 24 pages POA. Rates inc GST.

Check the Insert Specifications page for all requirements before supplying inserts.

Inserts must be delivered no later than five working days prior to the print date or the inserts may be rejected.

 

 

MAJOR TOWNS IN DISTRIBUTION AREA
Tamworth, Attunga, Barraba, Bective, Bingara, Breeza, Caroona, Carroll, Curlewis, Currabubula, Duri, Gunnedah, Kootingal, Manilla, Moonbi, Murrurundi, Nemingha, Nundle, Parry Shire, Quirindi, Somerton, Sulcor, Uralla, Walcha, Wallabadah, Werris Creek, Willow Tree  

 

POSTCODES IN DISTRIBUTION AREA
2342, 2359, 2339, 2344, 2355, 2345, 2353, 2369, 2382, 2338, 2381, 2341, 2404, 2347, 2402, 2336, 2352, 2346, 2388, 2365, 2354, 2358, 2357, 2343, 2370, 2337, 2390, 2400, 2380, 2333, 2360, 2350, 2340

 

GET IN TOUCH

ACM National Sales – NSW, Vic, SA
Australian Community Media
+61 (02) 9478 1200 Email ACM National Sales – NSW, Vic, SA
QLD – Andrew Knowles
Managing Director
Blazeaway Media Consulting
+61 404 872 065 Email QLD – Andrew Knowles
WA – Mairi McDonald
Hogan Media
+61 (08) 9447 1324 Email WA – Mairi McDonald
ACM National Sales – Agriculture
Level 21, 120 Spencer Street, Melbourne, VIC, 3000
+61 408 462 680 Email ACM National Sales – Agriculture


ACM Editorial – James Joyce
Executive Editor
9 Pirie Street, Fyshwick ACT 2609
+61 (2) 6280 2203 Email ACM Editorial – James Joyce