THE MAITLAND MERCURY OVERVIEW

maitlandmercury.com.au

Publication Day: Friday

4,244 Ave Issue Readership – Print
15,663 Monthly Readership – Print
45,414 Monthly Audience – Digital

The Maitland Mercury_Map

The Maitland Mercury has been part of the Maitland community and Lower Hunter region since 1843. It is one of the oldest regional newspapers on the mainland.

The Mercury’s team, which includes award-winning writers and photographers, has launched itself into the digital space and in 2015 won the coveted Pacific Area Newspapers Association Best News Website award, with online year-on-year growth of more than 102 per cent.

The team also took out all five major categories at the 2015 NSW Country Press Awards, including the prized E C Sommerlad Memorial Award for Journalism.

The Maitland Mercury is a dynamic and vibrant media operation committed to delivering news, information and entertainment across multiple platforms – in print, online, and throughout social media.

The Maitland Mercury includes Real Estate View, the Lower Hunter’s No. 1 real estate and property supplement; Hunter Valley & North Coast Town & Country, a fortnightly round-up of rural news; a daily TV guide; reader giveaways; lifestyle and entertainment liftouts; classifieds and, of course, the latest in local news and sport coverage.

This publication uses a T84 Modular layout.

Source: emma conducted by Ipsos MediaCT | Print readers | People 14+ for the 12 months ending December 2020.

 

AUDIENCE

Print Audience

AVE ISSUE READERSHIPTOTAL MONTHLY READERSHIP
4,24415,663

Source: emma conducted by Ipsos MediaCT | Print readers | People 14+ for the 12 months ending March 2021.

Digital Audience

UNIQUE AUDIENCEPAGE VIEWSAVE TIME SPENT (HH:MM:SS)
55,334130,48400:01:42

Source: Nielsen Digital Media Ratings, Monthly Tagged, July 21, P2+, Digital C/M, Text, UA, PV, Time per Person

DEMOGRAPHICS

Gender

MaleFemale
66.5733.43

Age

14 to 2930 to 4445 to 6465 Plus
13.4523.194518.36

Social Grade

Social Grade ASocial Grade BSocial Grade C1Social Grade C2Social Grade DE
17.8232.7218.2212.3418.9

Income

Less than $40,000 per year$40,000-$79,999 per year$80,000-$119,999 per year$120,000 or more per year
11.331.1718.5724.28

Lifestage

ParentNot ParentRetiredWorking
59.7839.979.5869.92

Occupation

ManagersProfessionalTradesCommunity ServicesAdministrativeSalesMachinery Operator & Driver
19.6411.658.956.646.23.669.69

Source: emma™ conducted by Ipsos Connect, People 14+ for the 12 months ending March 2021

 

MATERIAL DELIVERY

Print Advertising: Supplying your PDF  

ACM AdDrop

The AdDrop portal is a free service for all ACM customers. All material will be processed through our preflighting workflow. An email notification will be sent confirming a successful upload or supply a report for unsuccessful material.
www.addrop.com.au
Please ensure you have your Booking ID and height of advertisement to be able to upload your material.

For assistance contact your sales representative.

 

DEADLINES

THE MAITLAND MERCURYDEADLINE
Publication DayFriday
EGN Booking & Cancellation3pm 4 working days prior
EGN Complete Supplied Material2pm 2 working day prior
CLASSIFIED Booking & Cancellation3pm 3 working day prior
CLASSIFIED Complete Supplied Material2pm 2 working day prior

All deadlines are in local time. Due to production processes, deadlines are absolute.

 

INSERTS

INSERTSPUBLICATION DAYQUANTITY
Friday1,600
Delivery Address News Limited Chullora, ATT: Publishing Manager
Cnr 2 Muir Road & Hume Highway, CHULLORA NSW 2190
(02) 9288 1704
RatesUp to 12 pages $120 per 1000. 12 to 24 pages $180 per 1000. Minimum charge $550. Over 24 pages POA. Rates inc GST.

Check the Insert Specifications page for all requirements before supplying inserts.

Inserts must be delivered no later than five working days prior to the print date or the inserts may be rejected.

 

 

MAJOR TOWNS IN DISTRIBUTION AREA
Maitland, Aberglasslyn, Ashtonfield, Beresfield, Bolwarra, Branxton, Clarence Town, East Gresford, East Maitland, Gillieston Heights, Green Hills, Greta, Hinton, Kurri Kurri, Largs, Lochinvar, Lorn, Metford, Morpeth, Morpeth, Nelsons Plains, Paterson, Rosebrook, Rutherford, Seaham, Telarah, Tenambit, Vacy  

 

POSTCODES IN DISTRIBUTION AREA
2311, 2421, 2334, 2420, 2335, 2326, 2327, 2321, 2300, 2282, 2322, 2324, 2323, 2325, 2320

 

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