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THE EXAMINER OVERVIEW

examiner.com.au

Publication Days: Monday, Tuesday, Wednesday, Thursday, Friday, Saturday, Sunday

27,890M-F Ave Issue Readership – Print
31,409Sat Ave Issue Readership – Print
447,738Monthly Audience - Digital

The Examiner (Launceston) Map

The Examiner is one of the state’s most iconic brands having serviced the area since 1842. The oldest newspaper in the state, and the third oldest in the country, we have a proud history of being the trusted voice of the community.

Our loyal readers look to The Examiner to provide high quality news coverage seven days a week and our print readership remains strong while our digital readership grows. As the most trusted source of news for many northern and north west Tasmanians, our focus remains firmly on our readers and our community.

The Examiner’s reach is unrivaled by any other media organisation in our market. With a large and growing suite of print and digital marketing services, you can trust The Examiner to bring your voice to our audience.

Tasmania’s second largest city, Launceston, is called the ‘Garden City’ due to its many parklands. It has the charm and pace of a regional centre

but with the facilities of a larger city. One of Tasmania’s significant wine-producing regions is emerging to the south of the city. Key industries are education and training, manufacturing, accommodation and food production – reflecting the importance of the tourism industry and public service.

This publication uses a T84 Modular layout.

AUDIENCE

Print Audience

MON - FRI AVE ISSUE READERSHIPSAT AVE ISSUE READERSHIP SUN AVE ISSUE READERSHIPWEEKLY PRINT READERSHIP
27,89031,40926,39953,911

 

 

Source: Roy Morgan Single Source, Jan 2021 - Dec 2021, P14+

 

Digital Audience

UNIQUE AUDIENCEPAGE VIEWSAVE TIME SPENT (HH:MM:SS)
447,7381,726,05200:03:15

Source: Nielsen Digital Media Ratings, Monthly Tagged, Mar 2022, People 2+, Digital C/M, Text.

DEMOGRAPHICS

Gender

Male Female
55.1944.81

Age

14 to 2930 to 4445 to 6465 Plus
21.1415.5539.0824.23

Social Grade

Social Grade ASocial Grade BSocial Grade C1Social Grade C2Social Grade DE
13.4520.5724.3519.2522.38

Income

Less than $40,000 per year$40,000-$79,999 per year$80,000-$119,999 per year$120,000 or more per year
23.5722.9814.0714.59

Lifestage

ParentNot ParentRetiredWorking
49.7149.0721.1760.73

Occupation

ManagersProfessionalTradesCommunity ServicesAdministrativeSalesMachinery Operator & Driver
8.9810.147.837.878.972.3510.45

Source:Roy Morgan Single Source, Jan 2021 - Dec 2021, P14+ - weekly print audience

 

MATERIAL DELIVERY

Print Advertising: Supplying your PDF  

ACM AdDrop

The AdDrop portal is a free service for all ACM customers. All material will be processed through our preflighting workflow. An email notification will be sent confirming a successful upload or supply a report for unsuccessful material.
www.addrop.com.au
Please ensure you have your Booking ID and height of advertisement to be able to upload your material.

For assistance contact your sales representative.

 

 

DEADLINES

THE EXAMINERDEADLINE
Publication DayMonday, Tuesday, Wednesday, Thursday, Friday, Saturday
EGN (M-Sat) Booking & Cancellation3pm 3 working days prior
EGN (Sun) Booking & Cancellation2pm 3 working days prior
EGN Complete Supplied Material1pm 1 working day prior
CLASSIFIED Booking & Material Deadline5pm 1 working day prior

THE EXAMINER REAL ESTATE VIEW (4 page Gloss Cover)DEADLINE
Publication DayThursday
Display Booking Deadline11am Monday
Complete Material Deadline11am Tuesday

All deadlines are in local time. Due to production processes, deadlines are absolute.

 

INSERTS

INSERTSPUBLICATION DAYQUANTITY
Monday13,000
Tuesday13,000
Wednesday13,000
Thursday14,500
Friday15,500
Saturday16,000
Sunday14,500
Delivery AddressExaminer Print Centre
235 George Town Road, ROCHERLEA TAS 7248
RatesUp to 12 pages $120 per 1000. 12 to 24 pages $180 per 1000. Minimum charge $550. Over 24 pages POA. Rates inc GST.

Check the Insert Specifications page for all requirements before supplying inserts.

Inserts must be delivered no later than five working days prior to the print date or the inserts may be rejected.

 

MAJOR TOWNS IN DISTRIBUTION AREA
Launceston, Badger Head, Bangor, Beechford, Bell Bay, Bellingham, Bicheno, Blackwall, Branxholm, Breadalbane, Bridgenorth, Burnie, Deloraine, Devonport, Gravelly Beach, Hadspen, Hagley, Invermay, Kings Meadows, Lilydale, Myrtle Bank, Queenstown, Rosebery, Scottsdale, St Helens, St Marys, Stanley, Strahan, Ulverstone

 

POSTCODES IN DISTRIBUTION AREA
7261, 7265, 7213, 7211, 7209, 7259, 7254, 7331, 7276, 7468, 7214, 7264, 7292, 7255, 7263, 7291, 7470, 7026, 7469, 7267, 7258, 7210, 7268, 7305, 7256, 7262, 7302, 7025, 7212, 7467, 7120, 7290, 7252, 7303, 7016, 7275, 7300, 7172, 7260, 7190, 7215, 7216, 7322, 7301, 7306, 7270, 7321, 7253, 7277, 7304, 7316, 7330, 7052, 7325, 7307, 7015, 7140, 7050, 7008, 7009, 7249, 7005, 7011, 7000, 7315, 7030, 7248, 7010, 7320, 7018, 7310, 7250, 7448, 7220

 

GET IN TOUCH

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Executive Editor
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+61 (2) 6280 2203 Email ACM Editorial – James Joyce