PORT LINCOLN TIMES OVERVIEW

portlincolntimes.com.au

Publication Days: Thursday

7,614 Ave Issue Readership – Print
14,388 Monthly Readership – Print
22,602 Monthly Audience – Digital

Port Lincoln Times Map

Port Lincoln Times, a weekly publication is the unchallenged print medium in this market with an extremely high household penetration rate.

Port Lincoln is the focal point of Eyre Peninsula, a rural region of South Australia that is a leader in primary production and exports. The region accommodates a diverse industry base encompassing agriculture and farming practices, fishing and aquaculture, tourism and a growing retirement industry.

The city is most well known as the home of the largest fishing fleet in Australia, serving the tuna, prawn, abalone, oysters and mussels, with room for expansion into other finfish.

The region also attracts both international and interstate visitors for fishing or sightseeing adventures in a relatively untouched wilderness.

This publication uses a T84 Modular layout.

Source: emma conducted by Ipsos MediaCT | Total Readership: Print readers per month | People 14+ for the 12 months ending December 2020.

AUDIENCE

Print Audience

AVE ISSUE READERSHIPMONTHLY READERSHIP
7,61414,388

Source: emma conducted by Ipsos MediaCT | Print readers | People 14+ for the 12 months ending March 2021.

Digital Audience

UNIQUE AUDIENCEPAGE VIEWSAVE TIME SPENT (HH:MM:SS)
22,60275,6940:03:42

Source: Nielsen Digital Content Ratings, Monthly Tagged, December 2020, P2+, Digital C/M, Text, UA, PV, Time per Person

DEMOGRAPHICS

Gender

Male Female
47.8252.18

Age

14 to 2930 to 4445 to 6465 Plus
16.5620.0633.2630.11

Social Grade

Social Grade ASocial Grade BSocial Grade C1Social Grade C2Social Grade DE
11.322.914.3114.4137.07

Income

Less than $40,000 per year$40,000-$79,999 per year$80,000-$119,999 per year$120,000 or more per year
26.5421.3711.1117.03

Lifestage

ParentNot ParentRetiredWorking
56.3540.124.3853.24

Occupation

ManagersProfessionalTradesCommunity ServicesAdministrativeSalesMachinery Operator & Driver
9.436.1610.511.487.566.745.37

Source: emma™ conducted by Ipsos Connect, People 14+ for the 12 months ending March 2021

RATES

Port Lincoln Times EGN Rates

EGN RATESRATE EX GSTRATE INCL GST
Display Module Mono$66.59$73.25
Display Module Colour (+25%)$83.24$91.56

Port Lincoln Times Classified Rates

CLASSIFIED RATESRATE EX GSTRATE INCL GST
CCM Mono$8.00$8.80
CCM Colour (+25%)$10.00$11.00
Positions Vacant CCM Mono$8.00$8.80
Positions Vacant CCM Colour (+25%)$10.00$11.00
Adzuna.com.au lift rates*$30.00$33.00

Classified rates are per column cm (CCM)
* This is a compulsory lift rate applied to all PV classifieds

 

MATERIAL DELIVERY

Print Advertising: Supplying your press ready PDF via Fairfax AdDelivery
AdDelivery portal is a free service for Fairfax clients and provides a preflight process will ensure your ad meets our specifications.
www.addelivery.com.au
Please ensure you have you Booking ID and height of advertisement to be able to upload your material. 

For assistance please contact Fairfax Advertising Production Support
Newspapers & Magazines
E: advertisingsupport@fairfaxmedia.com.au
T: 1300 666 326

This title also accepts material via AdStream.

 

DEADLINES

PORT LINCOLN TIMESDEADLINE
Publication DayThursday
EGN Booking & Cancellation3pm 4 working days prior
EGN Complete Supplied Material11am 1 working day prior
CLASSIFIED Booking & Material Deadline10am 1 working day prior

All deadlines are in local time. Due to production processes, deadlines are absolute.

 

INSERTS

INSERTSPUBLICATION DAYQUANTITY
Thursday4,000
Delivery Address"Publishing Manager,
Advertiser Newspaper Limited
Mile End Print Centre,
200 Railway Terrace,
Mile End SA 5031
T: (08) 8206 3224
RatesUp to 12 pages $120 per 1000. 12 to 24 pages $180 per 1000. Minimum charge $550. Over 24 pages POA.

Check the Insert Specifications page for all requirements before supplying inserts.

Inserts must be delivered no later than five working days prior to the print date or the inserts may be rejected.

 

MAJOR TOWNS IN DISTRIBUTION AREA
Port Lincoln, Arno Bay, Cleve, Coffin Bay, Colton, Coomunga, Coulta, Cowell, Cummins, Darke Peak, Edillilie, Elliston, Karkoo, Kimba, Kyancutta, Lipson, Lock, Louth Bay, Mount Damper, Mount Hope, Mount Wedge, North Shields, Port Neill, Rudall, Sheringa, Talia, Tooligie, Tumby Bay, Ungarra, Wangary, Wanilla, Warramboo, Warrow, Wharminda, Wudinna, Yallunda Flat, Yeelanna

 

POSTCODES IN DISTRIBUTION AREA
5604, 5603, 5670, 5654, 5633, 5652, 5640, 5602, 5631, 5641, 5605, 5680, 5690, 5607, 5725, 5600, 5700, 5608, 5606, 5540, 5000

 

GET IN TOUCH

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Managing Director
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ACM National Sales – Agriculture
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+61 408 462 680 Email ACM National Sales – Agriculture


ACM Editorial – James Joyce
Executive Editor
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+61 (2) 6280 2203 Email ACM Editorial – James Joyce