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NEWCASTLE HERALD OVERVIEW
Publication Days:Â Monday, Tuesday, Wednesday, Thursday, Friday, Saturday
Newcastle Herald contributes to the health of the Hunter on a variety of levels. It plays an integral part in the Hunter community.
The Newcastle Herald’s aim is to produce a ‘one-stop’ newspaper. We cover major national and international events as well as any metropolitan paper, while our philosophy is to view those events through the eyes of firstly, Hunter Valley people, and secondly, regional and rural Australians. Newcastle Herald’s reporting and commentary leads public debate in the region and it’s coverage of local issues, from business to politics through to sport and entertainment is second to none.
Newcastle Herald is published six days a week and acknowledges that news organisations must take chances in adapting to the needs of online and mobile consumers or lose readership. Consumers are spending more time on digital media, and more of their digital media on mobile devices which is why the Newcastle Herald invests heavily in these areas.
This investment has resulted in the Newcastle Herald winning the PANPA awards for Best News Website and Best Mobile App in 2013 and 2014 as well as the Newcastle Herald’s audience never being higher than it is today.
This publication uses a T84 Modular layout.
AUDIENCE
Print Audience
MON - FRI AVE ISSUE READERSHIP | SAT AVE ISSUE READERSHIP | WEEKLY PRINT READERSHIP |
---|---|---|
40,758 | 38,234 | 78,356 |
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Source: Roy Morgan Single Source, Apr 2021 - Mar 2022, P14+
ÂDigital Audience
UNIQUE AUDIENCE | PAGE VIEWS | AVE TIME SPENT (HH:MM:SS) |
---|---|---|
835,763 | 3,041,130 | 00:03:11 |
Source: Nielsen Digital Media Ratings, Monthly Tagged, Mar 2022, People 2+, Digital C/M, Text.
DEMOGRAPHICS
Gender
Male | Female |
---|---|
49.92 | 50.08 |
Age
14 to 29 | 30 to 44 | 45 to 64 | 65 Plus |
---|---|---|---|
10.25 | 9.53 | 33.58 | 46.63 |
Social Grade
Social Grade A | Social Grade B | Social Grade C1 | Social Grade C2 | Social Grade DE |
---|---|---|---|---|
4.43 | 16.13 | 28.17 | 14.97 | 36.3 |
Income
Less than $40,000 per year | $40,000-$79,999 per year | $80,000-$119,999 per year | $120,000 or more per year |
---|---|---|---|
33.33 | 34.79 | 18.06 | 6.85 |
Lifestage
Parent | Not Parent | Retired | Working |
---|---|---|---|
41.2 | 58.8 | 39.07 | 42.8 |
Occupation
Managers | Professional | Trades | Community Services | Administrative | Sales | Machinery Operator & Driver |
---|---|---|---|---|---|---|
6.07 | 4.72 | 6.42 | 4.7 | 3.37 | 3.81 | 3.73 |
MATERIAL DELIVERY
Print Advertising: Supplying your PDF Â
ACM AdDrop
The AdDrop portal is a free service for all ACM customers. All material will be processed through our preflighting workflow. An email notification will be sent confirming a successful upload or supply a report for unsuccessful material.
www.addrop.com.au
Please ensure you have your Booking ID and height of advertisement to be able to upload your material.
For assistance contact your sales representative.
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DEADLINES
NEWCASTLE HERALD | DEADLINE |
---|---|
Publication Days | Monday, Tuesday, Wednesday, Thursday, Friday, Saturday |
EGN Booking & Cancellation | 3pm 3 working days prior |
EGN Complete Supplied Material | 1pm 1 working day prior |
CLASSIFIED Booking & Cancellation | 12pm 2 working days prior |
CLASSIFIED Complete Supplied Material | 1pm 1 working day prior |
NEWCASTLE REAL ESTATE VIEW | DEADLINE |
---|---|
Publication Day | Saturday |
Display Booking Deadline | 11am Tuesday prior |
Complete Material Deadline | 3pm Wednesday prior |
WEEKENDER | DEADLINE |
---|---|
Publication Day | Saturday |
Display Booking Deadline | 1pm Tuesday prior |
Complete Material Deadline | 1pm Thursday prior |
DRIVE | DEADLINE |
---|---|
Publication Day | Saturday |
Display Booking Deadline | 11am Tuesday prior |
Complete Material Deadline | 1pm Thursday prior |
All deadlines are in local time. Due to production processes, deadlines are absolute.
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INSERTS
INSERTS | PUBLICATION DAY | QUANTITY |
---|---|---|
Monday | 14,500 | |
Tuesday | 14,000 | |
Wednesday | 14,500 | |
Thursday | 14,750 | |
Friday | 21,500 | |
Saturday | 26,000 | |
Delivery Address | News Limited Chullora, ATT: Publishing Manager Cnr 2 Muir Road & Hume Highway, CHULLORA NSW 2190 (02) 9288 1704 |
|
Rates | Up to 12 pages $120 per 1000. 12 to 24 pages $180 per 1000. Minimum charge $550. Over 24 pages POA. Rates inc GST. |
Check the Insert Specifications page for all requirements before supplying inserts.
Inserts must be delivered no later than five working days prior to the print date or the inserts may be rejected.
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MAJOR TOWNS IN DISTRIBUTION AREA
Newcastle, Aberdeen, Abermain, Adamstown, Anna Bay, Avoca Beach, Baradine, Barraba, Bateau Bay, Belmont, Belmont North, Beresfield, Binnaway, Blackalls Park, Boggabri, Bonnells Bay, Boolaroo, Booragul, Branxton, Broadmeadow, Broke, Brunkerville, Budgewoi, Bulga, Cardiff, Carrington, Cessnock, Cessnock West, Charlestown, Chittaway Bay, Clarence Town, Coonabarabran, Coopernook, Cooranbong, Copacabana, Corindi Beach, Cundletown, Currabubula, Deepwater, Denman, Dora Creek, Dorrigo, Dungog, East Gresford, East Maitland, Edgeworth, Elemore Vale, Erina, Forster, Freemans Waterhole, Gateshead, Georgetown, Gillieston Heights, Glendale, Gorokan, Gosford, Green Point, Greta, Hallidays Point, Hamilton, Hamilton South, Hawkes Nest, Heatherbrae, Hexham, Islington, Jerrys Plains, Jesmond, Jewells, Kahibah, Kariong, Karuah, Kearsley, Kendall, Killarney Vale, Kincumber, Kootingal, Kotara, Kurri Kurri, Lake Haven, Lake Munmorah, Lambton, Largs, Long Jetty, Lorn, Maitland, Manilla, Mannering Park, Marks Point, Mayfield, Merriwa, Moonbi, Morisset, Mount Hutton, Mulbring, Murrurundi, Nabiac, Nelson Bay, Nemingha, New Lambton, New Lambton Heights, Newcastle West, Nords Wharf, Nundle, Ourimbah, Patonga, Paxton, Quirindi, Rathmines, Raymond Terrace, Redhead, Rutherford, Salamander Bay, Salt Ash, San Remo, Sandy Hollow, Seaham, Shoal Bay, Shortland, Speers Point, Stockton, Summerland Point, Swansea, Talsoni, Tanilba Bay, Tea Gardens, Telarah, Tenambit, Terrigal, The Entrance, The Junction, Thornton, Toowoon Bay, Toronto, Toukley, Tuggerah, Umina Beach, Uralla, Valentine, Wadalba, Wagstaff, Wallabadah, Wallsend, Wamberal, Wangi Wangi, Warabrook, Waratah, Warners Bay, Wee Waa, Werris Creek, West Gosford, Weston, Whitebridge, Wickham, Willow Tree, Wingen, Wollombi, Woodberry, Woolomin, Woy Woy, Wyoming, Wyong, Wyong, Wyongah
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POSTCODES IN DISTRIBUTION AREA
2302, 2311, 2338, 2312, 2425, 2421, 2341, 2296, 2329, 2293, 2336, 2334, 2292, 2328, 2427, 2267, 2423, 2286, 2307, 2420, 2431, 2422, 2335, 2316, 2265, 2319, 2441, 2295, 2317, 2447, 2326, 2327, 2337, 2443, 2429, 2303, 2298, 2380, 2284, 2299, 2321, 2300, 2305, 2446, 2333, 2264, 2281, 2291, 2315, 2282, 2452, 2304, 2256, 2322, 2289, 2262, 2330, 2440, 2324, 2263, 2260, 2283, 2428, 2323, 2325, 2280, 2257, 2285, 2320, 2251, 2290, 2430, 2287, 2444, 2340, 2261, 2259, 2250, 2320
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