MANDURAH MAIL OVERVIEW

45,668 Average Issue Readership – Print

mandurahmail.com.au

Publication Day: Thursday

Mandurah Mail Map

Mandurah Mail has been outstandingly successful entering the market in competition with two long established publications in 1991. It established itself quickly and today and is the market leader. The paper’s strong Letters to the Editor page is testament to the regard in which it is held by the community.

Mandurah Mail is not afraid to take on the big issues while at the same time making sure the community is kept informed and entertained.

The Peel region is one of contrasts – sparkling waters, rich farmlands and magnificent forests all add to the landscape. Just an hour from Perth, the region’s economy is driven by mining, manufacturing, building and construction, retail and tourism. Agriculture also makes a significant contribution to the Peel's diverse economy.

With strong telecommunications infrastructure and access to ports, roads, rail and international airport facilities, the region is an attractive

environment for astute investors and organisations looking to build a competitive base.

This publication uses a T84 Modular layout.

Source: emma conducted by Ipsos MediaCT | Print readers | People 14+ for the 12 months ending Jan 2019.

Demographics

Gender
45.1% Male
54.9% Female
Social Grade
  • 6.8% Social Grade A
  • 12.4% Social Grade B
  • 21.1% Social Grade C1
  • 29.7% Social Grade C2
  • 30.1% Social Grade DE
Income
  • 17% Less than $40,000 per year
  • 18.7% $40,000-$79,999 per year
  • 11.3% $80,000-$119,999 per year
  • 18.3% $120,000 or more per year
Lifestage
62.4% Parent
34.5% Not Parent
29.6% Retired
41.6% Working
Occupation
  • 4.3% Managers
  • 5.8% Professional
  • 4.5% Trades
  • 1.3% Community Services
  • 8% Administrative
  • 4.2% Sales
  • 7.5% Machinery Operator & Driver
Source: emma conducted by Ipsos MediaCT | People 14+ for the 12 months ending Jan 2019 | Neilsen DC Feb 2019.

Print readership

  • Average Issue Readership
    45,668

Print overview

print-icon
Trust and credibility are at the heart of our local mastheads, with many serving their communities for over 100 years. These titles are at the heart of regions they serve. The strong connection they enjoy with their audience is based on the trust they have in us to provide relevant news and information.
View newspaper ad specs
Source: emma conducted by Ipsos MediaCT | People 14+ for the 12 months ending Jan 2019 | Figures are Average Issue Readership.

Total digital readership

  • Unique Audience
    91,541
  • Page Views
    309,325
  • Time Per Person (hh:mm:ss)
    0:02:25

Total digital overview

digital
The trust in our brands is extended to our digital assets in all their forms. Our digital first approach to publishing and a sophisticated mix of print, digital, apps and mobile, positions our mastheads to be the key communication point in times of fire, flood and crisis as well as the pivotal daily focus for our local residents’ news and business offers.
Source: Neilsen DC | Feb 2019.

Desktop readership

  • Unique Audience
    17,107
  • Page Views
    51,074
  • Time Per Person (hh:mm:ss)
    0:04:10

Desktop overview

desktop
Viewing our sites on desktop allows our readers to immerse themselves in their news. It provides a powerful platform for businesses to deliver engaging high impact advertising.
View desktop ad specs
Source: Neilsen DC | Feb 2019.

Smartphone readership

  • Unique Audience
    69,559
  • Page Views
    225,999
  • Time Per Person (hh:mm:ss)
    0:01:56

Smartphone overview

mobile
Australians love their smartphones and our lives increasingly revolve around them. Our audience’s favourite way to consume ACM content in a digital format is through their mobile. It gives them access to the latest local news, sport and entertainment anywhere at anytime.
View smartphone ad specs
Source: Neilsen DC | Feb 2019.

Tablet readership

  • Unique Audience
    9,636
  • Page Views
    31,989
  • Time Per Person (hh:mm:ss)
    0:01:37

Tablet overview

tablet
The optimal blend of news on the go while enjoying the entire experience of our sites.
Source: Neilsen DC | Feb 2019.

RATES

Mandurah Mail EGN Rates

EGN RATESRATE EX GSTRATE INCL GST
Display Module Mono$63.71$70.09
Display Module Colour (+25%)$79.64$87.61

Mandurah Mail Classified Rates

CLASSIFIED RATES RATE EX GSTRATE INCL GST
CCM Mono$12.64$13.90
CCM Colour (+25%)$15.80$17.38
Positions Vacant CCM Mono$12.64$13.90
Positions Vacant CCM Colour (+25%)$15.80$17.38
Adzuna.com.au lift rates*$20.00$22.00

Classified rates are per column cm (CCM)
* This is a compulsory lift rate applied to all PV classifieds

 

MATERIAL DELIVERY

Print Advertising: Supplying your PDF  

ACM AdDrop

The AdDrop portal is a free service for all ACM customers. All material will be processed through our preflighting workflow. An email notification will be sent confirming a successful upload or supply a report for unsuccessful material.
www.addrop.com.au
Please ensure you have your Booking ID and height of advertisement to be able to upload your material.

For assistance contact your sales representative.

 

 

DEADLINES

MANDURAH MAILDEADLINE
Publication DayThursday
EGN Booking & Cancellation3pm 4 working days prior
EGN Complete Supplied Material12pm 2 working days prior
CLASSIFIED Booking & Material Deadline12pm 2 working days prior

MANDURAH DOMAINDEADLINE
Publication DayThursday
Display Booking Deadline3pm Friday prior
Complete Material Deadline2pm Monday prior

All deadlines are in local time. Due to production processes, deadlines are absolute.

 

INSERTS

INSERTSPUBLICATION DAYQUANTITY
Thursday37,700
Delivery Address290 Pinjarra Road, MANDURAH WA 6210
RatesUp to 12 pages $120 per 1000. 12 to 24 pages $180 per 1000. Minimum charge $550. Over 24 pages POA.
 

Check the Insert Specifications page for all requirements before supplying inserts.

Inserts must be delivered no later than five working days prior to the print date or the inserts may be rejected.

 

 

MAJOR TOWNS IN DISTRIBUTION AREA
Mandurah, Keysbrook, Meadow Springs, North Dandalup, North Pinjarra, North Yunderup, Pinjarra, San Remo, Secret Harbour, Silver Sands, Singleton, South Yunderup, Waroona  

 

POSTCODES IN DISTRIBUTION AREA
6210, 6208, 6211, 6180, 6173, 6175, 6215, 6174, 6209

 

GET IN TOUCH

NSW – National Sales
Australian Community Media
+61 (02) 9478 1200 Email NSW – National Sales
QLD – Andrew Knowles
Managing Director
Blazeaway Media Consulting
+61 404 872 065 Email QLD – Andrew Knowles
SA – National Sales
ACM National Sales
+61 (08) 8394 5154 Email SA – National Sales
VIC – Linda Nameh
Brown Orr Fletcher Burrows
+61 (03) 9826 5188 Email VIC – Linda Nameh
WA – Mairi McDonald
Hogan Media
+61 (08) 9447 1324 Email WA – Mairi McDonald


ACM National Classifieds
For classified bookings in single or multiple titles
+61 (02) 4979 5283 Email ACM National Classifieds