THE ISLANDER OVERVIEW

theislanderonline.com.au

Publication Days: Thursday

2,600 
Ave Issue Readership
2,600 Ave Monthly Readership
17,783 Total Monthly Audience - digital

The Islander-Map

The Islander newspaper, in one incarnation or another, has been operating on Kangaroo Island for more than 100 years and continues to be the lifeblood of island life.

Kangaroo Island is larger than many people realise. It’S 155kms long and 55kms wide, and while Kingscote is the main business and retail hub, there are four other main towns – Penneshaw (where the ferry comes in), American River, Parndana and Emu Bay.

The Islander goes into virtually every home on the island and also has a very strong subscriber base along with e-editions.

It’s published weekly and readers often queue to buy it. As the only media across the island, The Islander is a valuable vehicle to keep people in far-flung areas of the island abreast of everything that’s going on.

It has a strong readership for its sport pages, along with community groups, not-for-profits, local Council and government agencies.

The island derives its income in two main areas – farming and agriculture, and tourism and hospitality and we cater to farmers with regular farming pages.

This publication uses a T84 Modular layout.

Source: emma conducted by Ipsos MediaCT | Print readers | People 14+ for the 12 months ending Jan 2019.

 

AUDIENCE

Print Audience

PER ISSUETOTAL MONTHLY
2,6002,600

Source: emma conducted by Ipsos MediaCT | Print readers | People 14+ for the 12 months ending June 2020.

 

Digital Audience

UNIQUE AUDIENCEPAGE VIEWSTIME PER PERSON (HH:MM:SS)
17,78349,7850:03:01

Source: Nielsen Digital Content Ratings, Monthly Tagged, September 2020, P2+, Digital C/M, Text, UA, PV, Time per Person

 

RATES

The Islander EGN Rates

EGN RATESRATE EX GSTRATE INCL GST
Display Module Mono$57.87$63.65
Display Module Colour (+25%)$72.33$79.57

The Islander Classified Rates

CLASSIFIED RATESRATE EX GSTRATE INCL GST
CCM Mono$7.57$8.33
CCM Colour (+25%)$9.47$10.41
Positions Vacant CCM Mono$7.57$8.33
Positions Vacant CCM Colour (+25%)$9.47$10.41
Adzuna.com.au lift rates*$20.00$22.00

Classified rates are per column cm (CCM)
* This is a compulsory lift rate applied to all PV classifieds

 

MATERIAL DELIVERY

Print Advertising: Supplying your PDF  

ACM AdDrop

The AdDrop portal is a free service for all ACM customers. All material will be processed through our preflighting workflow. An email notification will be sent confirming a successful upload or supply a report for unsuccessful material.
www.addrop.com.au
Please ensure you have your Booking ID and height of advertisement to be able to upload your material.

For assistance contact your sales representative.

 

 

DEADLINES

THE ISLANDERDEADLINE
Publication DayThursday
EGN Booking & Cancellation3pm 3 working days prior
EGN Complete Supplied Material2pm 2 working days prior
CLASSIFIED Booking & Material Deadline4pm 3 working days prior

All deadlines are in local time. Due to production processes, deadlines are absolute.

 

INSERTS

INSERTSPUBLICATION DAYQUANTITY
Thursday2,000
Delivery AddressPublishing Manager,
Advertiser Newspaper Limited
Mile End Print Centre,
200 Railway Terrace,
Mile End SA 5031
T: (08) 8206 3224
RatesUp to 12 pages $120 per 1000. 12 to 24 pages $180 per 1000. Minimum charge $550. Over 24 pages POA.

Check the Insert Specifications page for all requirements before supplying inserts.

Inserts must be delivered no later than five working days prior to the print date or the inserts may be rejected.

 

 

MAJOR TOWNS IN DISTRIBUTION AREA
Kingscote, American River, Cygnet River, Emu Bay, Karatta, Middle River, Parndana, Penneshaw, Stokes Bay, Vivonne

 

POSTCODES IN DISTRIBUTION AREA
5220, 5221, 5222, 5223, 5211, 5000

 

GET IN TOUCH

ACM National Sales – NSW, Vic, SA
Australian Community Media
+61 (02) 9478 1200 Email ACM National Sales – NSW, Vic, SA
QLD – Andrew Knowles
Managing Director
Blazeaway Media Consulting
+61 404 872 065 Email QLD – Andrew Knowles
WA – Mairi McDonald
Hogan Media
+61 (08) 9447 1324 Email WA – Mairi McDonald
ACM National Sales – Agriculture
Level 21, 120 Spencer Street, Melbourne, VIC, 3000
+61 408 462 680 Email ACM National Sales – Agriculture


ACM Editorial – James Joyce
Executive Editor
9 Pirie Street, Fyshwick ACT 2609
+61 (2) 6280 2203 Email ACM Editorial – James Joyce