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DUBBO MAILBOX SHOPPER OVERVIEW

21,529 Average Issue Readership – Print

Publication Day: Wednesday

Dubbo Mailbox Shopper Map

Published weekly, the Dubbo Mailbox Shopper is a free source of community information for the people of Dubbo and the western area. With home delivery in Dubbo and pick-up points in other western towns, the newspaper is fondly sought after each week for its social content and offerings from retailers and local businesses and the large circulation of the Dubbo Mailbox Shopper provides an effective option for advertisers.

Dubbo is considered the capital of the Orana Region of NSW. From its agricultural beginnings Dubbo has evolved into a vibrant city with a thriving retail sector with businesses providing services to a large catchment area from the city and surrounding areas.

Dubbo is ideally located on the intersection of major transport road, rail and air routes between capital cities strengthening its position as an ideal transport hub and the commercial heart of the Orana region. The city has a strong

economy supported by a diverse range of industries including health, health, retail, manufacturing, transport, tourism, education, construction, business services, agriculture and government services.

Dubbo is also home to world class businesses and attractions such as Fletcher International

This publication uses a T84 Modular layout.

Source: emma conducted by Ipsos MediaCT | Print readers | People 14+ for the 12 months ending Dec 2018.

Demographics

Gender
44.6% Male
55.4% Female
Age
  • 11% 14 to 29
  • 23% 30 to 44
  • 29% 45 to 64
  • 37% 65 Plus
Social Grade
  • 15.2% Social Grade A
  • 17.1% Social Grade B
  • 18.4% Social Grade C1
  • 19.7% Social Grade C2
  • 29.5% Social Grade DE
Income
  • 29.6% Less than $40,000 per year
  • 19.6% $40,000-$79,999 per year
  • 14.3% $80,000-$119,999 per year
  • 16.6% $120,000 or more per year
Lifestage
63.9% Parent
35.1% Not Parent
29.9% Retired
54.1% Working
Occupation
  • 3.7% Managers
  • 18.5% Professional
  • 5% Trades
  • 5.4% Community Services
  • 8.5% Administrative
  • 5.1% Sales
  • 1.3% Machinery Operator & Driver
Source: emma conducted by Ipsos MediaCT | People 14+ for the 12 months ending Dec 2018 | Neilsen DC Jan 2019.

RATES

Dubbo Mailbox Shopper EGN Rates

EGN RATES RATE EX GSTRATE INCL GST
Display Module Mono$117.04$128.75
Display Module Colour (+25%)$146.30$160.93

Dubbo Mailbox Shopper Classified Rates

CLASSIFIED RATESRATE EX GSTRATE INCL GST
CCM Mono$15.04$16.54
CCM Colour (+25%)$18.80$20.68
Positions Vacant CCM Mono$17.30$19.03
Positions Vacant CCM Colour (+25%)$21.63$23.79
Adzuna.com.au lift rates*$20.00$22.00

Classified rates are per column cm (CCM)
* This is a compulsory lift rate applied to all PV classifieds

 

MATERIAL DELIVERY

Print Advertising: Supplying your PDF  

Fairfax AdDelivery

AdDelivery portal is a free service for all Fairfax customers. All material will be processed through our preflighting workflow. An email notification will be sent confirming a successful upload or supply a report for unsuccessful material.
www.addelivery.com.au
Please ensure you have your Booking ID and height of advertisement to be able to upload your material.

For assistance contact your sales representative.

 

 

DEADLINES

DUBBO MAILBOX SHOPPERDEADLINE
Publication DayWednesday
EGN Booking & Cancellation3pm 5 working days prior
EGN Complete Supplied Material10am 2 working days prior
CLASSIFIED Booking & Material Deadline3pm 3 working days prior

All deadlines are in local time. Due to production processes, deadlines are absolute.

 

INSERTS

INSERTSPUBLICATION DAYQUANTITY
Wednesday14,200
Delivery AddressFairfax Media Print and Logistics
64-66 Armstrong Street, TAMWORTH NSW 2340
RatesUp to 12 pages $120 per 1000. 12 to 24 pages $180 per 1000. Minimum charge $550. Over 24 pages POA.

Check the Insert Specifications page for all requirements before supplying inserts.

Inserts must be delivered no later than five working days prior to the print date or the inserts may be rejected.

 

MAJOR TOWNS IN DISTRIBUTION AREA
Dubbo, Balladoran, Ballimore, Bourke, Brocklehurst, Cobar, Cobbora, Combara, Coolah, Coonamble, Curban, Dunedoo, Elong Elong, Eumungerie, Gilgandra, Gulargambone, Leadville, Mendoran, Muronbong, Narromine, Peak Hill, Wellington

 

POSTCODES IN DISTRIBUTION AREA
2842, 2868, 2828, 2843, 2839, 2823, 2844, 2869, 2824, 2834, 2840, 2825, 2832, 2829, 2827, 2831, 2835, 2821, 2820, 2830

 

GET IN TOUCH

NSW – National Sales
ACM National Sales
+61 (02) 9478 1200 Email NSW – National Sales
QLD – Jaye Coley
The Media Workshop
+61 (07) 3839 4100 Email QLD – Jaye Coley
SA – National Sales
ACM National Sales
+61 (08) 8394 5154 Email SA – National Sales
VIC – Linda Nameh
Brown Orr Fletcher Burrows
+61 (03) 9826 5188 Email VIC – Linda Nameh
WA – Mairi McDonald
Hogan Media
+61 (08) 9447 1324 Email WA – Mairi McDonald


ACM National Classifieds
For classified bookings in single or multiple titles
+61 (02) 4979 5283 Email ACM National Classifieds