- Home
- Central Western Daily (Orange)

CENTRAL WESTERN DAILY OVERVIEW
Publication Days: Monday, Tuesday, Wednesday, Thursday, Friday, Saturday
Â
Established in 1945, Central Western Daily has been a trusted source of local information for over 60 years.
It is a paid, daily newspaper on sale six mornings a week (Monday to Saturday) and enjoys a strong reputation in the local community. Central Western Daily focuses on community news, issues and people stories but contains regional, national and world news as well. The newspaper also publishes special feature sections covering lifestyle, motoring, travel, entertainment, leisure, real estate, agriculture and the arts.
Central Western Daily's strong connection to the community makes it an ideal platform for your marketing message. Deliver it through advertising or content in print and online.
Orange is one of the major regional centres on the Central Tablelands of NSW. The decentralisation movement has formed the basis of the local economy, placing Orange as a major centre for Industry, Agriculture,
Education, Health and Government Infrastructure.
The Orange district is home to the headquarters of the NSW Department of Agriculture – fitting due to the area’s production of fruit and the high number mixed farms producing fat lambs, beef cattle, wheat and oats.
Orange has also emerged as a leader in the food and wine industry with events such as Taste Orange now held over a number of locations in Sydney, which has cemented the region’s reputation and popularity with foodies and the wine connoisseur.
A number of festivals including Orange Food Week, Orange Wine Festival and Orange Apple Festival attract thousands of visitors to the area each year all looking to the Central Western Daily’s print and online products for information on what to do, what to see and what to buy.
The city’s largest employer, Newcrest Gold and Copper mine has attracted a diverse range of people to the area and developments such as Orange Abattoir have provided hundreds of new jobs.
Education is also a major industry with two tertiary facilities, Charles Sturt University, University of Sydney and the Western Institute of TAFE.
This publication uses a T84 Modular layout.
AUDIENCE
Print Audience
MON - FRI AVE ISSUE READERSHIP | SAT AVE ISSUE READERSHIP | WEEKLY PRINT READERSHIP |
---|---|---|
6,292 | 7,679 | 11,262 |
Source: Roy Morgan Single Source, Jan 2021 - Dec 2021, P14+
ÂDigital Audience
UNIQUE AUDIENCE | PAGE VIEWS | AVE TIME SPENT (HH:MM:SS) |
---|---|---|
93,521 | 415,424 | 00:03:22 |
Source: Nielsen Digital Media Ratings, Monthly Tagged, Mar 2022, People 2+, Digital C/M, Text.
DEMOGRAPHICS
Gender
Male | Female |
---|---|
49.11 | 50.89 |
Age
14 to 29 | 30 to 44 | 45 to 64 | 65 Plus |
---|---|---|---|
4.37 | 17.35 | 38.54 | 39.73 |
Social Grade
Social Grade A | Social Grade B | Social Grade C1 | Social Grade C2 | Social Grade DE |
---|---|---|---|---|
29.46 | 29.17 | 20.15 | 11.12 | 10.1 |
Income
Less than $40,000 per year | $40,000-$79,999 per year | $80,000-$119,999 per year | $120,000 or more per year |
---|---|---|---|
15.28 | 20.49 | 16.19 | 25.89 |
Lifestage
Parent | Not Parent | Retired | Working |
---|---|---|---|
49.43 | 47.79 | 42.6 | 46.12 |
Occupation
Managers | Professional | Trades | Community Services | Administrative | Sales | Machinery Operator & Driver |
---|---|---|---|---|---|---|
5.53 | 18.55 | 3.9 | 5 | 7.61 | 1.74 | 2.92 |
MATERIAL DELIVERY
Print Advertising: Supplying your PDF Â
ACM AdDrop
The AdDrop portal is a free service for all ACM customers. All material will be processed through our preflighting workflow. An email notification will be sent confirming a successful upload or supply a report for unsuccessful material.
www.addrop.com.au
Please ensure you have your Booking ID and height of advertisement to be able to upload your material.
For assistance contact your sales representative.
DEADLINES
CENTRAL WESTERN DAILY | DEADLINE |
---|---|
Publication Day | Monday, Tuesday, Wednesday, Thursday, Friday, Saturday |
EGN Booking & Cancellation | 3pm 3 working days prior |
EGN Complete Supplied Material | 10.30am 1 working day prior |
CLASSIFIED Booking & Material Deadline | 2pm 1 working day prior |
ORANGE REAL ESTATE VIEW | DEADLINE |
---|---|
Publication Day | Thursday |
Display Booking Deadline | 12noon Thursday – 1 week prior |
Complete Material Deadline | 10.30 Monday prior |
Due to production processes, deadlines are absolute.
Â
INSERTS
INSERTS | PUBLICATION DAY | QUANTITY |
---|---|---|
Monday | 1,890 | |
Tuesday | 1,800 | |
Wednesday | 1,820 | |
Thursday | 1,910 | |
Friday | 1,870 | |
Saturday | 3,150 | |
Delivery Address | ACM Print and Logistics - Tamworth - 64-66 Armstrong Street, TAMWORTH NSW 2340 | |
Rates | Up to 12 pages $120 per 1000. 12 to 24 pages $180 per 1000. Minimum charge $550. Over 24 pages POA. Rates inc GST. |
Check the Insert Specifications page for all requirements before supplying inserts.
Â
MAJOR TOWNS IN DISTRIBUTION AREA
Orange, Baldry, Blayney, Borenore, Canowindra, Carcoar, Cargo, Cargo, Cudal, Cumnock, Cundumbal, Eugowra, Larras Lee, Manildra, March, Millthorpe, Molong, Mullion Creek, Murga, Nashdale, Shadforth, Toogong, Yeoval Â
Â
POSTCODES IN DISTRIBUTION AREA
2792, 2867, 2791, 2865, 2806, 2864, 2798, 2804, 2866, 2799, 2877, 2820, 2871, 2794, 2870, 2830, 2795, 2800
Â
GET IN TOUCH






