Skip to content

The Wimmera Mail-Times

Publication Days

  • mon
  • wed
  • fri
$stat['title']

Weekly Print Audience

$stat['title']

Monthly Digital Audience

Print Audience

Mon – Fri Ave Issue Readership

4,677

Weekly Print Readership

8,276

Monthly Print Readership

16,070

SOURCE: Roy Morgan Community Press Single Source Database, Jul 21 – Jun 23, P14+

Digital Audience

Monthly Digital Audience

11,292

Page Views

84,962

Average Frequency

7.5

SOURCE: Roy Morgan Live Audiences, Dec 23.

Gender

Male

66%

Female

34%

SOURCE: Roy Morgan Single Source, Oct 22 – Sep 23, P14+ – monthly print audience

Age

18 to 34

52%

35 to 49

23%

50 to 64

11%

65 +

6%

SOURCE: Roy Morgan Single Source, Oct 22 – Sep 23, P14+ – monthly print audience

Audience Type

Baby Boomers (1946-1965)

14%

Gen X (1966-1980)

18%

Gen Y (1981-1995)

32%

Gen Z (1996-2010)

32%

Families with Children at Home

49%

Small Business Owners (incl Agriculture)

15%

Grocery Buyers

82%

Car Buyers

15%

Property Buyers

25%

Travel Intenders

73%

SOURCE: Roy Morgan Single Source, Oct 22 – Sep 23, P14+ – monthly print audience

Material Delivery

Print Advertising: Supplying your PDF  

ACM AdDrop

The AdDrop portal is a free service for all ACM customers. All material will be processed through our preflighting workflow. An email notification will be sent confirming a successful upload or supply a report for unsuccessful material.
www.addrop.com.au
Please ensure you have your Booking ID and height of advertisement to be able to upload your material.

For assistance contact your sales representative.

Deadlines

Wimmera Mail Times Horsham

Edition Day
Frequency
Pre Print
EGN – Booking, Copy Deadline
EGN – Material Deadline
Classified – Booking, Copy Deadline (inc. Self Service)
Classified – Classifieds All Ads OK
Classified – Commence Pagination
Print Deadline
Print Centre

Monday

Weekly

No

11:00 Wed

17:00 Fri

14:30 Fri

15.30 Fri

15:30 Fri

12:30 Sun

Melbourne Print Centre

Wednesday

Weekly

No

11:00 Fri

22:30 Fri

10.30 Tue

11.30 Tue

12:00 Tue

12:30 Tue

Melbourne Print Centre

Friday

Weekly

No

11:00 Tue

22:30 Thu

10.30 Thur

11.30 Thu

12:00 Thu

12:30 Thu

Melbourne Print Centre

Due to production processes, deadlines are absolute.

Inserts

Publication Day
Print Run
Quantity
Note

Monday

1,594

1,755

Max 3 inserts including Pre prints

Wednesday

1,652

1,820

Max 3 inserts including Pre prints

Friday

2,506

2,760

Max 3 inserts including Pre prints

Delivery Address

Melbourne Print Centre, Att: Shane Ingram, 26 Shiny Drive TRUGANINA VIC 3029

Rates

Insert rates are charged per thousand. Please contact your ACM acccount manager for insert rates for your local masthead.

Horsham Wimmera Times only accepts inserts in the Friday edition. Check the Insert Specifications page for all requirements before supplying inserts. Inserts must be delivered no later than five working days prior to the print date or the inserts may be rejected.