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The Courier

Publication Days

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$stat['title']

Weekly Print Audience

$stat['title']

Monthly Digital Audience

Print Audience

Mon – Fri Ave Issue Readership

16,229

Sat Ave Issue Readership

26,587

Weekly Print Readership

49,790

Monthly Print Readership

64,555

SOURCE: Roy Morgan Single Source, Oct 22 – Sep 23, P14+

Digital Audience

Monthly Digital Audience

72,500

Page Views

794,117

Average Frequency

11

SOURCE: Roy Morgan Live Audiences, Dec 23.

Cross Platform

Monthly Cross Platform Audience

136,476

SOURCE: Roy Morgan Single Source, Oct 22 – Sep 23, P14+

Gender

Male

42%

Female

58%

SOURCE: Roy Morgan Single Source, Oct 22 – Sep 23, P14+ – monthly cross-platform audience

Age

18 to 34

25%

35 to 49

24%

50 to 64

27%

65 +

20%

SOURCE: Roy Morgan Single Source, Oct 22 – Sep 23, P14+ – monthly cross-platform audience

Audience Type

Baby Boomers (1946-1965)

31%

Gen X (1966-1980)

25%

Gen Y (1981-1995)

25%

Gen Z (1996-2010)

13%

Families with Children at Home

39%

Small Business Owners (incl Agriculture)

12%

Grocery Buyers

82%

Car Buyers

13%

Property Buyers

8%

Travel Intenders

47%

SOURCE: Roy Morgan Single Source, Oct 22 – Sep 23, P14+ – monthly cross-platform audience

Material Delivery

Print Advertising: Supplying your PDF  

ACM AdDrop

The AdDrop portal is a free service for all ACM customers. All material will be processed through our preflighting workflow. An email notification will be sent confirming a successful upload or supply a report for unsuccessful material.
www.addrop.com.au
Please ensure you have your Booking ID and height of advertisement to be able to upload your material.

For assistance contact your sales representative.

Deadlines

Ballarat Courier

Edition Day
Frequency
Pre Print
EGN – Booking, Copy Deadline
EGN – Material Deadline
Classified – Booking, Copy Deadline (inc. Self Service)
Classified – Classifieds All Ads OK
Classified – Commence Pagination
Print Deadline
Print Centre
Publication Size

Monday

Daily

No

17:00 Wed

14:00 Fri

16.45 Fri

17:00 Fri

18:00 Sun

21.30 Sun

Melbourne Print Centre

T84

Tuesday

Daily

No

17:00 Thu

14:00 Mon

16.45 Mon

17:00 Mon

18:00 Mon

21.30 Mon

Melbourne Print Centre

T84

Wednesday

Daily

No

17:00 Fri

14:00 Tue

16.45 Tue

17:00 Tue

18:00 Tue

21.30 Tue

Melbourne Print Centre

T84

Thursday

Weekly

No

17:00 Mon

14:00 Wed

16.45 Wed

17:00 Wed

18:00 Wed

21.30 Wed

Melbourne Print Centre

T84

Friday

Daily

No

17:00 Tue

14:00 Thu

16.45 Thu

17:00 Thu

18:00 Thu

21.30 Thu

Melbourne Print Centre

T84

Saturday

Daily

Yes

17:00 Wed

14:00 Fri

16.45 Fri

17:00 Fri

17.45 Fri

20:00 Fri

Melbourne Print Centre

T84

All deadlines are in local time. Due to production processes, deadlines are absolute.

Ballarat Courier Real Estate

Edition Day
Frequency
Pre Print
EGN – Booking, Copy Deadline
EGN – Material Deadline
Print Deadline
Print Centre
Publication Size

Saturday

Weekly

No

17:00 Mon

14:00 Wed

17:00 Wed

Melbourne Print Centre

T84

All deadlines are in local time. Due to production processes, deadlines are absolute

Inserts

Publication Day
Print Run
Quantity
Note

Monday

4,055

4,465

Max 3 inserts including Pre prints

Tuesday

3,857

4,245

Max 3 inserts including Pre prints

Wednesday

4,251

4,680

Max 3 inserts including Pre prints

Thursday

3,838

4,225

Max 3 inserts including Pre prints

Friday

5,071

5,580

Max 3 inserts including Pre prints

Saturday

9,906

10,400

Max 3 inserts including Pre prints3857

Delivery Address

Melbourne Print Centre, Att: Shane Ingram, 26 Shiny Drive TRUGANINA VIC 3029

Rates

Insert rates are charged per thousand. Please contact your ACM acccount manager for insert rates for your local masthead.

Inserts must be delivered no later than five working days prior to the print date or the inserts may be rejected.